Which marketing channel is right?
Next, you want to find the right class (marketing channel) for your intention based on your experience as well as how many people you have working for you.
If you are a solo-entrepreneur or small business, that might mean utilizing social media and limiting it to one or two platforms to better execute your objectives and social strategy. If you have a marketing team, you may determine a full marketing campaign utilizing multiple channels and platforms to maximize your growth and exposure.
What happens when it doesn’t work?
Like yoga, you will have times when your intention set, the right instructions, and the right class, yet you still stumble.
If that happens, it’s ok. Acknowledging what didn’t work and where you may need to grow so you can reach your goals.
During this new class I wobbled, fell, took a break, and laughed at myself. At the end of class, our instructor reminded us our practice is individual and with each session, we get stronger and better than the first time we attended.
What’s essential is to stay at it, so our practice becomes better.
The same is true for marketing.
You won’t always be perfect or create marketing that attracts and grows your business. The key is to recognize where you can improve, make changes, and continue working to get better.
The more you do, the stronger and more confident you will become. Before you know it, you’ll be a busting out some marketing headstands and crazy marketing moves.