Niching Down and Charging Your Worth

Crack open the secrets to marketing success with Shelby McFarlane, host of the Marketing Happy Hour podcast, and guest mastermind Schell Gower. Discover how zooming in on your niche can catapult your brand above the digital din, and why making friends within the industry can be your best business move. We’ll take you behind-the-scenes of our own marketing journeys, sharing tales of triumph and collaborative cheers that prove when you narrow your focus, your opportunities widen.